The fundamental shift we are experiencing in how the Web is consumed (streams vs. pages) is also impacting our ability to engage with those we thought were beyond our reach. Consider this anecdote: When I was a teenager there was no chance I would have been able to communicate with a Jordanian monarch, and the closest I got to my favorite rock band—Guns n’ Roses—was getting crushed in the first row of their concerts in Budapest and Vienna.
Seventeen years later I am able not only to reach out to Her Majesty Queen Rania of Jordan, I am also one of the 46 users followed by Duff McKagen (@duff64), Gn’R’s former bass player. What made these things possible was Twitter (of course). The piping for 140-character thought bursts is what today connects an everyday, common Israeli, with the Queen of Jordan and a rock star.
In a recent post we wrote about Her Majesty joining twitter (follow her handle @QueenRania). We followed up with an interview request to find out how she is using Twitter both personally and to help change the world, and she graciously accepted. “Of course, I tweet,” she says. But unlike most of us, she tweets about taking her family to meet the Pope and working to give every child an education.
If you are unfamiliar with Queen Rania’s work, here’s what she’s been up to lately: Among her many activities in Jordan, Queen Rania focuses on promoting excellence and innovation in education. As UNICEF’s Eminent Advocate for Children, she is a staunch defender of children’s welfare. Queen Rania has also been vocal about the importance of cross cultural dialogue in fostering greater understanding, tolerance and acceptance across the world. Her YouTube initiative exemplifies this.
Below is the email interview I conducted with her:
TechCrunch: Could you tell us how you came to know of Twitter? Is it really you tweeting? And why do you prefer using Twibble and TweetDeck over other applications?
Her Majesty Queen Rania: I guess I first heard about it following the US election campaigns; there was quite a buzz around the creative use of social media in mobilizing people behind a common cause.
Since then, I’ve seen Twitter evolve into a dynamic and diverse medium for action as well as communication. Whether it’s raising money for malaria nets or promoting your company brand, Twitter answers much more than just “what are you doing?” It’s expanded to “what is the world doing, and what can the world do?”
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